Library, University of Moratuwa, Sri Lanka

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Neuromarketing : exploring the brain of the consumer

By: Zurawicki, LeonLanguage: English Publisher: Heidelberg Springer 2010Description: xx, 273pISBN: 9783540778288Subject(s): NEUROMARKETING | CONSUMER BEHAVIOUR | MARKETING-Psychological aspects
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Book Book Library, University of Moratuwa
The University of Moratuwa Library (UML) is one of the most prominent technology libraries in the country. Its main subject specializations are Engineering, Architecture and Information Technology. However, the library caters to the requirements of the membership by housing books and other materials of general interest as well.
Lending Collection 		658.89 Z8 (Browse shelf) Available 109647
Total holds: 0

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