Library, University of Moratuwa, Sri Lanka

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Reading ads socially

By: Goldman, RobertLanguage: EN Publisher: London Routledge 1992Description: xii, 247p. : ill., photosISBN: 0415053994Subject(s): ADVERTISING-Social Aspects
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Book Book Library, University of Moratuwa
The University of Moratuwa Library (UML) is one of the most prominent technology libraries in the country. Its main subject specializations are Engineering, Architecture and Information Technology. However, the library caters to the requirements of the membership by housing books and other materials of general interest as well.
Lending Collection 		659.1.013 G6 (Browse shelf) 03-40-02 Available 78137
Total holds: 0
Browsing Library, University of Moratuwa shelves, Shelving location: Lending Collection Close shelf browser
659.1 W4 Advertising principles and practice 659.1:005.32 F4 The Psychology of advertising  659.1:005.32 R5 Positioning : 659.1.013 G6 Reading ads socially 659.12 S8 Hey whipple, squeeze this : 659.12 V4 How to make it as an advertising creative 659.12(540) V8 Design :

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