TY  - GEN
AU  - Fennis, Bob M 
AU  - Stroebe, Wolfang
TI  - The Psychology of advertising 
SN  - 9781848723061 
PY  - 2016///
CY  - Abingdon
PB  - Routledge
KW  - ADVERTISING-Psychologocal aspects
KW  - Consumers-Attitudes
N1  - Glossary Inculded
ER  -