TY  - GEN
AU  - Osterwalder, Alexander
AU  - Pigneur, Yves
AU  - Smith, Alan
AU  - Clark, Tim
TI  - Business model generation: a handbook for visionaries, game changers, and challengers
SN  - 9788126533671
PY  - 2010///
CY  - Hoboken
PB  - John Wiley
KW  - BUSINESS PLANNING
KW  - New business enterprises
KW  - Strategic planning
KW  - Innovations management
ER  -