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The Ultimate guide to strategic marketing : real world methods for developing successful, long-term marketing plans

By: Hamper, Robert JLanguage: English Publisher: New York McGraw-Hill Education 2014Description: xii, 304p. : illISBN: 9780071809092Subject(s): MARKETING | MARKETING-Research | STRATEGIC PLANNING | BUSINESS PLANNING
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Item type Current location Call number Shelving info Copy number Status Date due Barcode Item holds
 Book Book Library, University of Moratuwa
The University of Moratuwa Library (UML) is one of the most prominent technology libraries in the country. Its main subject specializations are Engineering, Architecture and Information Technology. However, the library caters to the requirements of the membership by housing books and other materials of general interest as well.
Lending Collection
658.8:005.5 H3 (Browse shelf) 03-40-02 LB/DON/108/2016 Available 110400
Total holds: 0

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