Library, University of Moratuwa, Sri Lanka

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Developing strategic marketing plans that really work : a toolkit for public libraries

By: Kendrick, TerryLanguage: EN Publisher: London Fecet 2006Description: xii, 225p. : illISBN: 1856045483Subject(s): PUBLIC LIBRARIES-Marketing Plans | STRATEGIC PLANNING-Public Libraries
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Book Book Library, University of Moratuwa
The University of Moratuwa Library (UML) is one of the most prominent technology libraries in the country. Its main subject specializations are Engineering, Architecture and Information Technology. However, the library caters to the requirements of the membership by housing books and other materials of general interest as well.
Library Science Collection 		021.7 K4 (Browse shelf) Not For Loan 88900
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