| 000 | 00633nam a2200205 4500 | ||
|---|---|---|---|
| 008 | 160617t2014 xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9780071809092 | ||
| 041 | _aeng | ||
| 080 |
_a658.8:005.5 _bH3 |
||
| 942 |
_cBK _01 |
||
| 100 | _aHamper, Robert J. | ||
| 245 |
_aThe Ultimate guide to strategic marketing : _breal world methods for developing successful, long-term marketing plans |
||
| 260 |
_aNew York _bMcGraw-Hill Education _c2014 |
||
| 300 | _axii, 304p. : ill. | ||
| 500 | _aIndex included | ||
| 650 | _aMARKETING | ||
| 650 | _aMARKETING-Research | ||
| 650 | _aSTRATEGIC PLANNING | ||
| 650 | _aBUSINESS PLANNING | ||
| 999 |
_c170961 _d170961 |
||